Sell More Wholesale Handbags Through Joint Ventures

You can sell more wholesale handbags by forming joint ventures with retailers that sell complimentary products.
For example, if you have a designer handbag boutique in downtown Lagos, you can contact the owner of a brand name shoe store in a high traffic Lagos shopping mall. You can then agree to distribute coupons in each store promoting each of your respective stores.
This strategy can work anywhere in the world, and I have seen variations of it used by American retailers with cross promotions, and by Middle East companies promoting other complimentary businesses that are either within or outside of a family holding corporation.
To maximize this strategy you would want to provide your fellow retailer with financial compensation for all customers that he or she sends to you.
You will want to be very clear on what the commission structure will be, and what variables will be taken into account, this way your joint venture can run well over the long term.